Taking it back to the days when baking and selling bread was a simplistic process, Baker D. Chirico, which is based in Melbourne, exudes all that is honest within this industry.
Taking this mindset one step further, architectural firm, March Studio, produced a design with bread and nothing else in mind. Paying homage to the humble loaf, the store is dedicated purely to the storage, preparation and selling process.
Acting as a giant bread-basket, the wall behind the counter and ceiling are awash with undulating ply forms, resulting in differing sized pockets where each loaf produced can be displayed. Not only a striking feature, it’s a very practical choice that allows the bread to cool straight out of the oven. The long counter doubles up as a giant chopping board where the bread can be cut. Built into the top are crumb trays, knife-holders and pay counters, so every thing is at hand for ultimate customer satisfaction.
My favourite view of this unusual set-up is from outside, looking in. At night, with the ceiling lit, highlighting the curvature of the timber sections, Baker D. Chirico gives a sense of creativity, bringing back bread as an art form, something to be cherished and enjoyed.
Best wishes,
Jess from Hector and Bailey
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